Studio management for dance

Run your studio.
Not your spreadsheets.

DanceUp gives you one place to fill classes, retain students, and see exactly where your money is going — without the admin overhead.

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Payments powered by Stripe Built for dance studios No long-term contracts Cancel anytime
Built for dance studios

Everything your studio needs in one place

Not a generic tool adapted for dance — built from the ground up for how studios actually operate.

app.danceup.io/dashboard

Studio owners hub

Overview

Revenue MTD

+12%

$4,280

Students

+3

47

Attendance

8 classes

81%

Lost Revenue

3 spots

$640

Attendance Pulse

M
T
W
T
F
S
S

Today's Classes

Hip Hop Fundamentals

9:00am · 8/10 students

Class

Ballet Foundations

11:00am · 5/12 students

Low

Contemporary Flow

6:00pm · 10/10 students

Full

Zero

spreadsheets needed to run your studio

One

dashboard for classes, students, and revenue

Always on

automations working while you're teaching

The full DanceUp ecosystem

One platform. Three apps. Every screen.

DanceUp runs across every screen in your studio — the web dashboard for owners, a mobile app for students, and a kiosk tablet at your front desk. All synced in real time.

🖥️

Studio Dashboard

Web · Studio owners

app.danceup.io/overview
D
My Studio
Overview
Classes
Students
Revenue
AI Insights

Revenue MTD

$28,420

+18%

Students

142

12 classes

Today's Classes

Hip-Hop FoundationsFull
Ballet FoundationsLow
Contemporary Flow16/20

Manage classes, track revenue, run automations, and get AI insights — all from your web dashboard.

📱

DanceUp for Students

iOS + Android · Students

9:41
Geo armed

Walk in.
We'll do
the rest.

0.4 mi from Pulse

⏱ Class starts in 24 min
Or check in manually

Students browse studios, buy class packages, and check in with geo-detection — on iOS or Android.

📋

Studio Kiosk

iPad tablet · Studio entrance

P

Pulse Dance Collective

Hip-Hop Foundations · 7:00 PM

4 checked in · 10 enrolled
ZT

Zoe Tanaka

✓ Checked in

MB

Marcus Bell

Tap to check in

PS

Priya Sharma

Tap to check in

HK

Harper Kim

Tap to check in

Tap your name to check in

DanceUp Kiosk

Students tap their name at the entrance — attendance logs to the web dashboard automatically. No staff required at the door.

Check-In Ecosystem

Walk in. We'll do the rest.

DanceUp's check-in works across three surfaces — the student's phone, the studio's kiosk tablet, and the web dashboard — all syncing instantly. No one manages it. It just runs.

  • Geo-detection arms when a student nears the studio — check-in fires automatically when they arrive
  • Fallback options — QR code scan or "I'm here" tap — for when geo isn't precise enough
  • Kiosk tablet at the entrance: students tap their name, attendance logs to the dashboard instantly
  • Credits deducted, attendance recorded, instructor notified — all without touching anything

The flow

1 Student opens DanceUp — geo armed, class upcoming
2 They cross the studio threshold — auto check-in fires
3 Kiosk shows "Zoe Tanaka — checked in" instantly
4 Dashboard attendance updates. Credit deducted. Done.
9:41

You're in.

Salsa Foundations · 7:00 PM

1 credit used · 7 remaining

Tip from Carlos

Hydrate before we start — drilling the basic step at tempo for the first 15.

Done
sync
P

Pulse Dance

Hip-Hop · 7PM

ZT

Zoe Tanaka

✓ Just in

MB

Marcus Bell

Tap to check in

PS

Priya Sharma

Tap to check in

HK

Harper Kim

Tap to check in

DanceUp Kiosk

Everything you need to grow your studio

From scheduling to AI-powered insights — built for studios that want more than just a management tool.

🎯

Classes

Schedule recurring classes with custom pricing, capacity limits, and instructor assignments.

Workshops

Run intensive one-off sessions with ticketing, attendee management, and built-in reporting.

🎭

Events & Recitals

Organize showcases, recitals, and competitions with registration, check-in, and refunds.

📦

Packages

Sell class credit bundles with expiration dates that students apply at checkout — no manual tracking.

👥

Student CRM

Full profiles with attendance history, credit balance, lifetime value, and purchase records.

🎓

Instructors

Add your teaching team, manage profiles, and assign instructors to any class or workshop.

💰

Revenue Analytics

Track income by class and instructor — cash and Stripe combined in a single view.

🤖

AI Insights

Revenue forecasts, churn risk scoring, promo timing suggestions, and performance analysis.

📧

Email Campaigns

Send targeted emails to your students with open rate and click tracking via SendGrid.

Automations

Behavioral triggers — re-engagement, credit reminders, milestones — that run automatically every day.

📱

Check-in Kiosk

Students self-check in on a tablet at your studio entrance. Attendance logs instantly.

💵

Cash Tracking

Log cash payments and reconcile them alongside your Stripe revenue in one unified view.

AI + Stripe

Your revenue — intelligently managed

DanceUp connects directly to Stripe for seamless payment processing. Pair that with AI-powered forecasting and you'll know what your studio should earn next month before it happens.

  • Stripe Connect — payments go directly to your bank, no middleman
  • AI forecasts revenue with conservative, expected, and optimistic projections
  • Lost revenue tracker shows exactly which classes have empty spots costing you money
  • AI promo suggestions tell you when and where to run promotions to maximize fill rate
Analytics

Revenue

Revenue Forecast — Next 30 Days

Conservative

$7,200

Expected

$9,400

Optimistic

$11,800

Based on attendance trends and historical revenue

Revenue by Class

Hip Hop (Tue/Thu)$2,100
Ballet Foundations$1,840
Contemporary Flow$480 · underperforming

Re-engagement Campaign

Active

Trigger: 14 days inactive · Re-engagement email

Sent 12 times · Cooldown 30 days

Credit Expiry Reminder

Active

Trigger: Credits expiring in 3 days

First Class Nudge

Active

Trigger: Signed up, no class after 7 days

Milestone Celebration

Paused

Trigger: 10 check-ins reached

SendGrid + Automations

Keep students engaged without lifting a finger

DanceUp's email system is powered by SendGrid — reliable, fast delivery for campaigns and automated triggers alike. Set the rules once and they run in the background every single day.

  • Send campaigns to your student list with open rate and click tracking
  • Behavioral triggers fire automatically — no manual work required
  • Cooldown periods prevent email fatigue across all automation rules
  • Four built-in triggers: re-engagement, credit expiry, first-class nudge, milestone reward
D

Momentum Dance Collective

Studio Owners App · Overview

Pro+

Revenue MTD

$28,420

+18%

Students

142

7 active

Classes Today

4

3 running

Churn Risk

11

students

Today's Classes

Hip-Hop Foundations

Devon Park · 6:00 PM

Full

Contemporary Flow

Maya Okafor · 5:30 PM

16/20

Tap Fundamentals

Sana Bhatt · 4:30 PM

9/16

AI Insights

🔥 Churn risk: 11 students inactive 21+ days

Re-engagement could recover 4–6

📈 Friday evenings are under-booked

Studio C sits empty 6–9 PM — add a slot

✨ Maya's retention is 34% above average

Spotlight her in your next campaign

Studio Owners Mobile

Manage your studio from anywhere

The DanceUp Studio Owners app puts your full dashboard on an iPad or Android tablet — perfect for managing from the floor, running the front-desk kiosk, or reviewing revenue between classes.

  • Full dashboard access — classes, students, revenue, and AI insights on tablet
  • Kiosk mode: flip the tablet at your entrance for student self-check-in
  • Real-time push notifications for new bookings, payments, and check-ins
  • Works on iOS iPad and Android tablets — no dedicated hardware required

Powered by best-in-class integrations

DanceUp is built on infrastructure you can trust.

S

Stripe

Direct Stripe Connect integration. Payments go straight to your bank — supports saved cards, packages, and subscriptions.

SG

SendGrid

All transactional and marketing emails delivered via SendGrid — reliable delivery with open rate and click tracking built in.

AI

Claude AI

Revenue forecasting, churn risk scoring, promo timing, and performance analysis — powered by Anthropic's Claude.

Up and running in minutes

No setup calls. No IT department. Just your studio, ready to go.

1

Create your studio profile

Sign up, add your studio details, and publish your first class. Takes about five minutes — no onboarding call required.

2

Connect Stripe

Link your Stripe account and start accepting payments immediately. Payouts go straight to your bank — DanceUp never holds your money.

3

Watch it run itself

Invite your students, turn on automations, and let DanceUp handle the reminders, re-engagement, and reporting while you focus on teaching.

Your studio shouldn't run on gut feelings

DanceUp gives you the clarity to see what's working, the tools to fix what isn't, and the automation to keep students coming back — without the extra admin.